As brokers look for ways to set themselves apart from the competition, creative product differentiators can help you retain key accounts and, most importantly, acquire new clients. As companies struggle with the increasing costs of healthcare, telling them about medical stop-loss captives lets them know you’re looking out for them. You can also use it as a wedge, something extra in your toolkit, to separate new clients from their existing brokers so you can grow your book of business.
In this document we’ll discuss how small and mid-sized businesses can pair the advantages of self-funding with the benefits of stop loss captives to reduce and better control the costs of providing health benefits to their employees. We also offer examples of three companies that benefited from this approach and what it means to you as their insurance broker.